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Tuesday, May 7, 2013

8 Facebook Graph Search Pros and Cons for Marketing

Social-media-marketing

Facebook Graph Search seems to have a lot of potential. With the improved search feature, we'll finally be able to sift through all the user data on Facebook in an intelligent, intuitive way.

For businesses and startups especially, features like Graph Search and Facebook's conversion measurement tool sound promising — has Facebook finally given business owners the toolkit they need to acquire new customers, target ads on a micro level and drive measurable conversions?

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